In recent years, more and more women have been turning to a natural approach when it comes to hair care. With so many studies revealing the damaging effects of popular hair care ingredients like sulfates, preservatives and synthetic fragrances, it’s no surprise that women are tossing out their commercial shampoo and conditioner products for good.
The Hair Care Industry’s Dirty Secret
For almost a century, popular hair care brands have been using formulas that don’t deliver on their promises. While brands promise to make hair soft, shiny and full of volume, they load their products with toxic ingredients that rob hair of its health. As a result, women who have been using commercial shampoo and conditioner products since childhood find that their hair becomes more and more dry, dull and damaged.
For example, most shampoo products contain a chemical called sodium lauryl sulfate. This chemical strips the natural oils away from hair strands. As a result, hair is dry and brittle.
The good news is that today’s women are growing more and more aware of the dangers of using commercial hair care products. One of the most popular natural hair care products is WEN Cleansing Conditioner. Created by Chaz Dean, a celebrity hairstylist based in Los Angeles, WEN Cleansing Conditioner is a radically different kind of hair care product.
WEN Hair Cleansing Conditioner acts as both a shampoo and a conditioner. Instead of using harsh ingredients like sodium lauryl sulfate, this product uses only natural ingredients that come from plants. Chamomile extract gently cleans hair without stripping it of its natural oils. Vegetable glycerin, a moisturizer that comes from vegetables, hydrates dry hair, leaving it soft and shiny.
WEN Cleansing Conditioner is loaded with plant-based nutrients that nourish hair after just one use. Finally, women can achieve luscious and healthy hair and ditch the commercial hair products for good.
For mor information about Wen Hair products, just click here.